Artificial Intelligence, Deliverability, Design & Layout, Email marketing

A round-up of my favorite reads of the past week

Updates to Gmail & Yahoo’s Sender Guidelines
Yahoo posted a blog about the upcoming Send Requirements and an FAQ with more information and Google provided more information as well. In this article you’ll find some of the key information and the author promises to update it as more information is shared.

Bonus Webinar: A Crash Course on List Unsubscribe
Deliverability expert Al Iverson posted a short video on his blog in which he explains what the List Unsubscribe header is, how it works and how ESPs need to implement it so that you are compliant with the latest Gmail & Yahoo requirements

#TimTalk – Generative AI – What keeps me awake at night with Chad S. White
In the below video Chad S. White discusses potential impact Generative AI may have on job roles, particularly junior positions, and its use in content creation, raising concerns about authenticity and transparency, as well as how corporations might define low-value work, the future of art and craft in an AI-dominated landscape, data privacy issues, and the effect of AI on social interactions and marketing. I found it very interesting!

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